On November 16th, 2012 Albright College hosted a PA Forward Literacies and Partnership Workshop. Close to 50 librarians attended the workshop, which is a product of the Pennsylvania Library Association’s 21st Century Literacies Initiative.
Unveiled in February 2012, PA Forward is an innovative action plan for libraries to help Pennsylvanians improve essential literacy skills. It also helps libraries position themselves to become the community centers of information, technology and learning that will fuel educational and economic opportunity for everyone. The workshop was held to help participants develop a strong, consistent message about their library’s role in building literacy skills in Pennsylvania.
Kathy Silks, project manager, PA Forward, and a 1972 Albright alumna, said the intent of the workshop was to bring together librarians who want to learn how to use PA Forward’s branding, marketing tools and five literacies concept to effectively frame their programming, marketing, partnership development and advocacy.
Pennsylvania Library Association (PaLA) is a professional non-profit organization with strong volunteer leadership, dedicated to the support of its members, to the advancement of librarianship and to the improvement and promotion of quality library service for citizens of the Commonwealth. Founded in 1901, PaLA represents more than 1,900 personal, institutional, and commercial members affiliated with public, academic, special and school libraries throughout the Commonwealth. The association serves as the voice for Pennsylvania librarians in the state capitol and provides opportunities for professional growth, leadership development, and continuing education for librarians.